REPORTING CLOUD AND ORDER GENERATION

Our reporting is clearly different in the DIY market.

We work with a unique system, which has been developed together with a leading multinational in the Fast Moving Consumer Goods Industry and which has been tested for 10 years in the Retail market.

Our tool allows you to access online and have real-time information on the following KPIs :

  • Distribution
  • Facing
  • Stockouts
  • Promotional fulfillment
  • Local negotiation
  • Retail Sales Prices
  • Competitors
  • Photo gallery
  • Qualitative CRM

The most important thing about this tool is that it allows us to make an immediate order proposal in the same visit with a direct email to the purchasing manager.

MARKET INTELLIGENCE AT THE POINT OF SALE

Our system is based on information from the Leroy Merlin and Grupo ADEO Supplier Portal, which allows us to obtain sellout information in the store.

This information is available in the mobile support APP.

The information is very visual and we can track the Sellout of the store :

  • From a store vs. average Area
  • From product families
  • Stocks in store
  • Of a selected Area

We have a self-developed application that allows our sales forces to prioritize and prepare their visits based on order potential, stockout, and that allows them to place orders in the same store.

IMPLEMENTA CYCLE

We follow a procedure that works

This process has been successfully applied to our customers, is flexible and adaptable to brands working in the DIY channel.

The process is monitored at all times, with key performance indicators prepared for decision-making at management level.

More exposure and visibility + More visit frequency =

More Sellout and Profit